A devotee offering liquor at the shrine of Bullet Baba or Om Banna (the motorcycle is an object of worship), near Jodhpur, Rajasthan, c. 2000. Photo by Christopher Pinney.

Poster of Om Banna who died in a road accident on his bike, c. 2000. Collection of Christopher Pinney.

Umapati Shankar (left) and Kailashpati Shankar (right), chromolithographs, S.S. Brijbasi & Sons, Karachi, c. 1930.

Religious posters in framing shop, c. 1990. Photo by Christopher Pinney.

A publisher taking stock of posters, c. 1990. Photo by Christopher Pinney.